SEO for MSPs
Amped Marketing’s proven MSP SEO strategies will push your company to the top of the search results, driving visibility, trust, and leads!
SEO for MSPs is Critical for Growth
Is your MSP lost in the shadows of Google’s search results?
Want to be the go-to MSP in your city?
Your expertise in managed IT services is unmatched.
But does your website reflect that?
SEO is the most powerful tool to get your MSP in front of businesses actively looking for IT support.
Did you know organic search drives 53% of all website traffic, and SEO delivers over 1,000% more traffic than social media?
Every day, businesses are frantically searching for a reliable IT partner. If you’re not ranking on the first page of Google, you’re missing out on those leads!
If they can’t find you, they can’t hire you.
Become the #1 MSP in your City!
Think it’s impossible? Think again!
When you see those top 3 MSPs dominating Google, it’s no accident. They did the SEO work.
Just like IT services are second nature to you, SEO is second nature to us. We know exactly how to get your website ranking where it belongs.
The best part? We handle everything from keyword research to building backlinks so you can focus on your clients while we push your MSP to the top.
With the right SEO, that #1 spot is yours for the taking!
Our Approach to SEO for MSPs
We identify high-value, buyer-focused keywords like “IT support in miami” and “msp services near me” that attract the right audience to your site.
From title tags to meta descriptions, we ensure your site is optimized from the inside out. Every page will be tuned to rank highly for relevant searches, driving more traffic to your business.
Whether you serve one city or multiple regions, we’ll get you ranked locally, so nearby clients find you first.
We produce SEO-optimized blog posts, case studies, and service page content that establish your expertise and bring potential clients straight to your door.
We build authority through high-quality backlinks from reputable industry sites, giving you the edge over competitors.
We take care of your Google Business Profile, ensuring your business is featured in the local map pack with correct info, engaging photos, and customer reviews that boost credibility.
Real Results of our SEO for MSPs Services!
We don’t just talk about getting results—we deliver them.
Our strategic SEO efforts have helped managed IT service providers boost their visibility, attract qualified leads, and dominate their local markets. Take a look at the impressive results we achieved for one of our MSP clients over the past two years.
Backlink Profile Growth
- Domain Rating (DR) increased to 36, and URL Rating (UR) increased to 17.
- 194 backlinks and 79 referring domains, showing steady growth in authority.
Organic Search Impact
- They went from 40 to 149 keywords ranking on Google, with 7 in the top 3 positions!
- Organic traffic grew by a staggering +172, with 190 monthly visits coming in from organic search alone.
Performance Over Time
- In just 12 months, we helped this MSP experience a sharp increase in organic traffic, reflecting significant improvements in visibility, relevance, and user engagement.
- These improvements are long-lasting, ensuring continued lead generation month after month.
Are you ready to achieve these kinds of results for your MSP?
The Power of Backlinks for MSPs
At Amped, we secure high-authority, relevant backlinks that give your MSP an edge.
Take a look at these top-notch links that have significantly contributed to our clients’ growth.
Strategic Link Insertions
We strategically place your MSP in content where potential clients are already looking for IT solutions.
This drives targeted traffic back to your website, improving not just your SEO but also your lead generation.
The Amped Approach
We don’t rely on spammy or low-quality link-building tactics.
Instead, we focus on securing natural, white-hat backlinks from authoritative websites in industries related to IT and managed services.
With links like these, your domain authority climbs, your website ranks higher, and your MSP becomes a go-to choice for businesses in need of IT support.
The Key to Local SEO Success
Want to dominate local searches? Google My Business (GMB) is your key to unlocking top visibility in your city.
When potential clients search “IT support near me” or “managed IT services [your city],” showing up in Google’s local 3-pack is a game-changer! But to get there, your GMB profile needs to be fully optimized.
Why Google My Business Matters for Local SEO
Think of GMB as your digital storefront. It showcases your services, products, updates, and customer reviews. And when done right, it gives your business the credibility and visibility it needs to attract local clients.
How We Optimize Your GMB
- Citations
- Weekly Q&A Sessions
- Weekly Google Updates
- Service Descriptions and Products
What Does Good SEO Look Like for Your MSP?
Effective SEO for your MSP isn’t just about throwing around keywords or casting a wide net.
The most successful MSPs aren’t just ranking for general terms like “IT services”—they’re owning their niche and becoming the go-to experts in their specific areas.
Start with Your Strengths
Your MSP’s SEO strategy should highlight what you do best. Whether it’s cloud solutions or cybersecurity, focusing on high-impact services brings in more qualified leads. The goal is to own your niche by becoming the go-to expert in that space.
Target the Right Clients
Narrow your SEO to target industries or client types that are a perfect fit for your services. Specialize in IT support for law firms? Let’s dominate that search. The more precise your focus, the better your chance of attracting high-quality leads that turn into loyal clients.
Dominate Your Local Market
If you’re targeting specific regions, local SEO ensures your MSP shows up first when businesses nearby are searching for IT solutions. By optimizing for local searches, you increase your chances of capturing ready-to-buy leads from your community.
Target Easy, Related Keywords to Rank
When it comes to SEO, many businesses make the mistake of chasing super competitive keywords. It’s a tough battle, with fierce competition, and it can take months—if not years—to see results.
Hard Keyword Difficulty
Easy Keyword Difficulty
You can climb the rankings much quicker by focusing on low-difficulty keywords like “managed cloud services.” Instead of waiting months to rank for a super-competitive term, you can start seeing results in weeks.
By ranking for easier, related terms, you build domain authority over time. Once you’ve established a foothold, your chances of ranking for those harder, high-volume keywords like “cloud services” increase significantly.
Frequently Asked Question about SEO for MSPs
SEO is a long-term investment. Typically, you can expect to see noticeable improvements in rankings and organic traffic within 3-6 months, depending on the competitiveness of your market and the keywords you’re targeting. Full results and sustainable growth usually occur between 6-12 months.
Your MSP should focus on keywords that align with your services and target audience. For example, instead of competing for broad, highly competitive terms like “IT services,” focus on niche-specific or service-specific keywords like “managed cybersecurity services” or “cloud migration for small businesses.”
Local SEO is crucial for MSPs because many of your clients are likely searching for IT services within their specific region or city. By optimizing your website for local search terms (e.g., “IT support in [your city]”) and keeping your Google My Business profile up to date, you can increase your visibility in local searches and capture more qualified leads from your community.
Yes, content marketing is essential to SEO success. High-quality, informative content like blogs, case studies, and service pages helps demonstrate your MSP’s expertise, answers potential clients’ questions, and improves your website’s rankings. The more valuable content you provide, the more likely you are to attract and engage prospects.
Backlinks from authoritative websites signal to Google that your MSP website is trustworthy and relevant. High-quality backlinks can boost your site’s domain authority, helping you rank higher in search results. Securing links from reputable sites in the technology or IT space can significantly improve your SEO and overall visibility.